Modernizing public procurement in Ontario.
At
Supply Ontario
Industry
Public Sector, Government
Why it mattered
Procurement tools shape how public dollars move across Ontario.
Supply Ontario supports procurement for thousands of buyers and vendors across the province. The digital tools behind this work directly influence how organizations source goods and services, manage compliance, and allocate public funds. While procurement itself is rarely visible, its impact is felt widely through cost, efficiency, and accountability. When this work began, the platform was fragmented, inconsistent, and difficult to navigate. Buyers and vendors were expected to understand complex rules, eligibility criteria, and pricing structures through interfaces that offered little guidance or cohesion.
Unclear workflows created hesitation, errors, and loss of trust.
Early research revealed not just frustration, but genuine anxiety. Users worried about making costly mistakes, misinterpreting eligibility rules, or selecting the wrong procurement path. The experience placed cognitive burden on users rather than supporting them. The opportunity was to redesign the platform so it reduced intimidation, supported confidence, and helped users understand what applied to them, when, and why.
Understanding rules and constraints came before designing solutions.
What I shaped
End-to-end buyer and vendor experiences across new digital products.
Digital product experiences were shaped to support multi-party procurement workflows involving buyers, vendors, and internal teams. This included redesigning key flows to better surface eligibility, pricing logic, and next steps at the right moments. The focus was on helping users orient themselves quickly, understand available options, and move forward with confidence through complex processes. Product direction emphasized consistency across experiences without oversimplifying procurement rules, ensuring the platform supported real-world use cases rather than forcing users into rigid paths.
Clear interaction models for rules-heavy, decision-driven workflows.
Interaction patterns were shaped to make procurement logic more understandable without changing underlying policy or requirements. Hierarchy, progressive disclosure, and contextual guidance helped users parse dense information while maintaining compliance. These decisions balanced transparency with usability, allowing users to see what mattered most while retaining access to full detail when needed.
The impact
A more confident and usable procurement experience at scale.
The redesigned digital products helped reduce uncertainty and hesitation for buyers and vendors navigating procurement tasks. Users were better supported in understanding eligibility and pricing rules, and teams gained a clearer foundation for delivering additional services over time. The work contributed to a more approachable and trustworthy digital presence for Supply Ontario’s procurement offerings.
Reduced user hesitation.
Buyers and vendors reported greater confidence completing procurement tasks without second-guessing decisions.
Improved task flow consistency.
Aligned interaction patterns supported smoother movement across products and procurement scenarios.
Trust grows when complex systems meet users where they are.
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